Eric M. Olson, Ph.D.

Professor of Marketing and Strategic Management
Dwire Hall 311C
Dwire Hall 311C

Education

  • Ph.D. in Marketing and Strategic Management, University of Minnesota, 1992
  • MBA Portland State University, 1986
  • BS in History, Lewis and Clark College, 1975

Teaching

  • Strategic Management (undergraduate, MBA, DMBA, EMBA)
  • Principles of Marketing
  • Advertising and Promotions
  • New Product Development
  • Sales Management

Professional Experience

  • Interim Dean College of Business, UCCS, 2017-2018; 2019-2020
  • Director of the Sport Management Program, UCCS, 2008-2025
  • Associate Dean College of Business, UCCS, 2005-2008
  • Chair of the Marketing, Strategy, and International Business Department, UCCS, 1996-2005 & 2009 - present
  • Turtledove Clemens Advertising Agency (Portland, OR)
  • AT&T
  • Graybar Electric

Honors and Awards

  • Selected to the University of Colorado Leadership Development Institute's Emerging Leaders Program(2005-2006)

University of Colorado at Colorado Springs

  • Chancellor’s Award, 2015
  • Faculty Award for Excellence in Research, 2009
  • Outstanding Faculty Member award recipient, 1998, 2001, 2006, 2010
  • Outstanding Intellectual Contribution(Research) award recipient, 1997, 2000, 2005
  • Outstanding Service award recipient, 2003, 2013
  • Outstanding Distance MBA Teaching award recipient, 2004

University of Minnesota

  • Robert Lieberman Memorial Award for Undergraduate Teaching Excellence in Marketing, 1991

Research Interests

  • Marketing Strategy
  • Competitive Strategy
  • Sport Marketing
  • New Product Development
  • Design Management

Teaching Interests

  • Strategic Management at undergraduate and MBA level

Resume

Art

 

Dr. Eric M. Olson’s 1970’s era watercolors were recreated as full acrylic on canvas structured paintings in a one-person show titled “Hiatus" at the ENT Center for the Arts in April, 2023. Five of these paintings are now on-loan and displayed in Dwire Hall.

  

Eric Olson Art Installation - Ent Center for the Arts
Eric Olson Art Installation - Dwyer Hall 1
Eric Olson Art Installation - Dwyer Hall 2
Eric Olson Art Installation - Dwyer Hall 3
Eric Olson Art Installation - Dwyer Hall 4

January-March 2026 the Cottonwood Center for the Arts in conjunction with the Colorado Springs Airport hosted a juried show of original art based on the theme “Window Seat - Views from the Stratosphere.” Dr. Olson’s digital triptych titled “Holding Pattern” was prominently featured.

Man next to painting
Airplane Window 3
Airplane Window 2
Airplane Window

 


July-October 2026 Cottonwood Center for the Arts invited Dr. Olson to display digital landscapes from his recent Ukiyo-AI series of Edo Period-inspired prints at the Plaza of the Rockies in downtown Colorado Springs. Below are a sample of the 14 displayed prints

 

Mt Fuji Square
Tree in desert
Tree with mountain in background