Eric M. Olson, Ph.D.

Eric M. Olson, Ph.D.

Eric M. Olson, Ph.D.

Professor of Marketing and Strategic Management; Faculty Director of the Sport Management Program
Dwire Hall 311C
Dr. Olson is the Director of the Sport Management program and has more than 20+ years of experience as a professor in the areas of marketing and strategic management.


  • Ph.D. in Marketing and Strategic Management, University of Minnesota, 1992
  • MBA Portland State University, 1986
  • BS in History, Lewis and Clark College, 1975


  • Strategic Management (undergraduate, MBA, DMBA, EMBA)
  • Principles of Marketing
  • Advertising and Promotions
  • New Product Development
  • Sales Management

Professional Experience

  • Interim Dean College of Business, UCCS, 2017-2018; 2019-2020
  • Director of the Sport Management Program, UCCS, 2008-current
  • Associate Dean College of Business, UCCS, 2005-2008
  • Chair of the Marketing, Strategy, and International Business Department, UCCS, 1996-2005 & 2009 - present
  • Turtledove Clemens Advertising Agency (Portland, OR)
  • AT&T
  • Graybar Electric

Honors and Awards

  • Selected to the University of Colorado Leadership Development Institute's Emerging Leaders Program(2005-2006)

University of Colorado at Colorado Springs

  • Chancellor’s Award, 2015
  • Faculty Award for Excellence in Research, 2009
  • Outstanding Faculty Member award recipient, 1998, 2001, 2006, 2010
  • Outstanding Intellectual Contribution(Research) award recipient, 1997, 2000, 2005
  • Outstanding Service award recipient, 2003, 2013
  • Outstanding Distance MBA Teaching award recipient, 2004

University of Minnesota

  • Robert Lieberman Memorial Award for Undergraduate Teaching Excellence in Marketing, 1991

Research Interests

  • Marketing Strategy
  • Competitive Strategy
  • Sport Marketing
  • New Product Development
  • Design Management

Teaching Interests

  • Strategic Management at undergraduate and MBA level